Last Updated: November 14, 2024
1. Introduction
This Cookie Policy explains how Avatero (“we,” “us,” or “our”) uses cookies, pixel tags, and other tracking technologies when you:
- Visit our website
- Use our mobile application
- Interact with our online services
2. What Are Cookies and Similar Technologies?
2.1 Cookies
Small text files stored on your device that help us recognize you and remember certain information.
2.2 Pixel Tags/Web Beacons
Small graphic images that help us understand how our service is being used.
2.3 Mobile Device Identifiers
Unique identifiers used in mobile applications for similar purposes as cookies.
3. Technologies We Use
3.1 Website Technologies
- Essential cookies for website functionality
- Google Analytics cookies for usage analysis
- Facebook Pixel for conversion tracking
3.2 Mobile App Technologies
- Google Analytics for Firebase
- Facebook SDK
- Sentry error tracking
- Authentication tokens (Google/Apple/Facebook)
4. Categories of Tracking Technologies
4.1 Essential (Necessary)
Purpose: Required for core functionality
- Authentication status
- Security features
- Basic app functionality
- Session management
Duration: Session to 1 year
Can be disabled: No
4.2 Analytics and Performance
Purpose: Help us understand how our services are used
- Google Analytics
- Usage patterns
- App performance
- User behavior
- Sentry
- Error tracking
- Crash reporting
- Performance monitoring
Duration: Up to 2 years
Can be disabled: Yes
4.3 Marketing and Advertising
Purpose: Deliver relevant advertisements and track their effectiveness
- Facebook Pixel
- Conversion tracking
- Advertisement optimization
- Audience targeting
Duration: Up to 180 days
Can be disabled: Yes
4.4 Authentication
Purpose: Enable third-party login functionality
- Google Sign-In
- Apple Sign-In
- Facebook Login
Duration: Based on login session
Can be disabled: No (required for service functionality)
5. Specific Tracking Technologies
5.1 Google Analytics
- Type: Analytics
- Purpose: Usage analysis and service improvement
- Data collected:
- Usage statistics
- Device information
- Interaction data
- Performance metrics
- More information: Google Analytics Privacy Policy
5.2 Facebook Pixel
- Type: Marketing/Advertising
- Purpose: Advertisement optimization and conversion tracking
- Data collected:
- Conversion events
- User behavior
- Advertisement effectiveness
- More information: Facebook Data Policy
5.3 Sentry
- Type: Performance
- Purpose: Error tracking and app stability
- Data collected:
- Error logs
- Crash reports
- Performance data
- More information: Sentry Privacy Policy
6. Your Choices and Controls
6.1 Website Cookie Controls
- Browser settings to manage cookies
- Third-party opt-out tools
- Do Not Track (DNT) signals
6.2 Mobile App Controls
- Device settings for ad tracking
- App-specific privacy settings
- Third-party service opt-outs
6.3 How to Manage Cookies
- Browser Settings:
- Chrome: Settings → Privacy and Security → Cookies
- Safari: Preferences → Privacy → Cookies
- Firefox: Options → Privacy & Security → Cookies
- Edge: Settings → Privacy & Security → Cookies
- Mobile Device Settings:
- iOS: Settings → Privacy → Tracking
- Android: Settings → Privacy → Ads
- Third-Party Opt-Outs:
- Google Analytics Opt-out Browser Add-on
- Facebook Ad Preferences
- Digital Advertising Alliance Opt-out Tool
7. Updates to This Policy
We may update this Cookie Policy periodically. The “Last Updated” date at the top of this policy will be revised when changes are made.
8. Contact Us
If you have questions about our use of cookies and tracking technologies, please contact us at:
info@avatero.ai
9. Additional Information
9.1 Data Storage Location
- Cookies and tracking data may be stored on servers worldwide
- We ensure appropriate safeguards for international data transfers
9.2 Data Retention
- Different tracking technologies have different retention periods
- We retain data only as long as necessary for the purposes described
9.3 Legal Basis
- Essential technologies: Legitimate interest and contractual necessity
- Analytics and Marketing: Consent-based where required by law